Free tool for India

Profit margin, markup and break-even calculator.

Enter what an item costs you and what you sell it for, with or without GST. You get the margin, the markup and the number of sales a month that covers your fixed costs.

  • GST taken out of the MRP
  • Margin, markup, break-even
  • Nothing is sent or saved

Margin, markup and break-even calculator

Margin and markup
Your GST registration

Before GST: you claim the GST on purchases back as input tax credit.

Start from

One unit, the way you enter it below.

The rate on your sales invoice for this item.

The price is

Your margin

Margin: 40%
Price before GST
₹500
GST18%
₹90
Price with GST
₹590
Profit per unit
₹200
Margin
40%
Markup
66.67%

An estimate, not tax advice. Check with your CA. Nothing you type leaves this page.

Break-even

Rent, salaries, power, loan EMIs: what you pay whatever you sell.

Freight out, packing, commission: anything that goes up with each sale.

For the margin of safety.

Break-even

Break-even: 1,000units a month
Selling price, before GST
₹500
Variable cost per unit
₹300
Contribution per unit
₹200
P/V ratio
40%
Break-even sales
₹5,00,000
Margin of safety41.18% of expected sales
700 units
Profit at expected sales
₹1,40,000

Uses the price and cost from the margin calculator, for one product.

How it’s worked out.

The rules the calculator applies, from the CGST Act, the Packaged Commodities Rules and ICAI’s study material.

  1. Markup is profit as a share of cost. Margin is profit as a share of the selling price. So a 25% markup on cost is a 20% margin on sales.

    Source: ICAI Foundation Paper 1, suggested answers, June 2024, checked 17 Oct 2026

  2. A registered business can take credit of the GST charged on goods and services it uses in the business. That GST comes back, so the cost is taken before GST.

    Source: CGST Act 2017, s.16(1) (CBIC), checked 17 Oct 2026

  3. A business in the composition scheme cannot collect GST from its customers, and cannot take input tax credit. Its cost includes the GST it paid.

    Source: CGST Act 2017, s.10(4) (CBIC), checked 17 Oct 2026

  4. The MRP on a package is the most it may be sold for to the consumer, inclusive of all taxes. The price before GST is MRP × 100 ÷ (100 + GST rate).

    Source: Legal Metrology (Packaged Commodities) Rules 2011, rule 2(m), checked 17 Oct 2026

  5. Contribution per unit is the selling price less the variable cost per unit.

    Source: ICAI study material, Marginal costing, checked 17 Oct 2026

  6. Break-even point in units is fixed costs ÷ contribution per unit. In value, it is fixed costs ÷ P/V ratio, where the P/V ratio is contribution ÷ sales.

    Source: ICAI study material, Marginal costing, checked 17 Oct 2026

  7. Margin of safety is projected sales less break-even sales.

    Source: ICAI study material, Marginal costing, checked 17 Oct 2026

One example, step by step.

An item that costs ₹300 before GST and sells at an MRP of ₹590 with 18% GST. The shop’s fixed costs are ₹2,00,000 a month, and it expects to sell 1,700 a month.

Price before GST590 × 100 ÷ 118
₹500
GST in the MRP
₹90
Profit per unit500 − 300
₹200
Margin200 ÷ 500
40%
Markup200 ÷ 300
66.67%
Break-even2,00,000 ÷ 200
1,000 units
Break-even sales2,00,000 ÷ 40%
₹5,00,000
Margin of safety1,700 − 1,000
700 units

At 1,700 units a month, sales can fall by 700 units, about 41%, before the shop stops covering its fixed costs.

An illustration, not tax advice. The break-even figures are ICAI’s own Example 3 in its study material on marginal costing.

What it does not cover.

Check these before you set a price on the figures.

  • GST you can’t claim back

    Some purchases carry GST that never comes back. Add it to the cost.

    Input tax credit is not available on some purchases, such as cars for up to 13 people (with exceptions), and food and beverages.

    Source: CGST Act 2017, s.17(5) (CBIC), checked 17 Oct 2026

  • Composition tax on turnover

    A composition business pays tax on its turnover out of its own pocket. Take it off the margin yourself.

  • Cess and other taxes in the MRP

    The calculator takes only GST out of the MRP. Where compensation cess or another tax is in the price too, take it out first.

  • Discounts and schemes

    A trade discount or a scheme lowers the price you get. Enter the price after it.

  • More than one product

    Break-even here is for one product. With several, each one’s contribution counts in proportion to its share of sales.

  • Income tax and finance costs

    The margin is before income tax, and interest counts only if you enter it in fixed costs.

Margin questions people ask.

1.

What is the difference between margin and markup?

Both start from the same profit. Margin divides it by the selling price, markup divides it by the cost. An item bought at ₹300 and sold at ₹500 has a margin of 40% and a markup of 66.67%.

— the PrimoERP team

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